Category Archives: Beautiful Cause

Know Your Breast Cancer Risk: A Free Seminar at NYU

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Hello Lovelies,

It’s no secret how seriously I am passionate about cancer prevention, and educating all of you about what is happening in your community to keep you healthy and cancer free! Check out this FABulously free event courtesy of Komen Greater NYC!

NYU Langone


Calling All Women:
What Do You Know About Your Risk of Breast Cancer?
Do you have questions and worries about your real risk of breast cancer
and what screening techniques may be best for you?
Get the information you need to make good decisions about your breast health.

Kathie-Ann Joseph, MD
Assistant Professor
Department of Surgery
NYU Langone Medical Center
Elise Desperito, MD
Assistant Professor
Department of Clinical Radiology
New York-Presbyterian Hospital/
Columbia University Medical Center
Freya R. Schnabel, MD
Department of Surgery
NYU Langone Medical Center
Anita R. McFarlane, MPH
Director of Grants & Public Policy
The Greater NYC Affiliate of
Susan G. Komen for the Cure
Julia A. Smith, MD, PhD
Clinical Assistant Professor
Department of Medicine
NYU Langone Medical Center


Thursday, April 19, 2012
6:00 to 8:00 p.m.

NYU Langone Medical Center
550 First Avenue (at East 31st Street)
New York, NY
Alumni Hall B

Program Co-Sponsored by:
New York Presbyterian Susan G Komen

Scented Nail Polish Gurus Launch Two New Collections

Hello Darlings,

The Tuff Scent Mother/Daughter duo have done it again, launching two new collections that are guaranteed to be this year’s favorites. The “Timeless” collection features a twist on the classics with Ink/French Lavender, Pure/White Flowers and Majesty/Plum Blossom.

The “Lyrical” collection will add the perfect amount of glitz and glitter with Curtain Call/Tropical Breeze, 4 Ever/Orchid, Purrr-O-Gative/Pink Bouquet, 1 Luv/French Vanilla and Soak Up The Sun/Coconut.

Check out these eight new colors and scents, which are available at $10 per bottle NOW, at and


Tuff Scent was originally founded in 1996 by Lisa Arnbrister. The line was inspired by Arnbrister’s young daughter who was coloring her finger nails with scented markers. The scented polish became an overnight global sensation retailing at 2,000 stores worldwide. The line quickly developed an “A List” celebrity following and has been featured on everything from Oprah, Good Morning America and Fox News to In Style, Vogue, W, and Cosmopolitan just to name a few.

Partnered Spotlight Deal


A Spiritual Girl in a Material World: Gabrielle’s Gift Guide for Happiness

Ola Darlings,

Instead of giving the latest celebrity fragrance, high-end jewelry, or the latest game on Kinect, Gabrielle Bernstein, motivational speaker, life coach and bestselling author of Spirit Junkie, suggests holiday gift-giving tips that cost little in these tough economic times that are priceless & comes from the heart. Let’s just say that it’s great ways to “pay it forward.”

Be Altruistic: This holiday season, rather than spend money on something you’re unsure someone will like, donate money or time on their behalf instead. Pick an organization that is aligned with your friend/family member’s interests. Then donate money or volunteer you time on their behalf to that organization. Give them a gift that keeps on giving.

Gratitude is the Attitude: Share your gratitude when writing holiday cards this season. Each time you send a card to a family member or friend make sure to highlight why you’re grateful for them. Spreading gratitude ignites happiness in you and others. People value handwritten cards rather than just the latest photo of your family and no personalized note.

Get Creative: Maybe you’re a painter, baker or writer. It’s likely that you have a hidden talent that you rarely nurture. This holiday season bust out your baking supplies or paint brushes and make someone a gift. You will enjoy the creative process and the gift you give will.

Be of Service: This New Year shift your focus from what can I get this year to how can I give this year. If you’re looking for true happiness then start to be of service to the world. Identify a charity organization you can support, help out around the house or guide a family member in need. Make a commitment to yourself this New Year to be of service. Helping others gets you out of your own way and ignites inspiration and happiness.

Practice the F Word-Forgiveness:
Don’t carry your past resentments from 2011 into 2012. Practice the F Word and make a commitment to forgive. This will help you stop replaying your past resentments in the future. Start this year with a clean slate by letting go of negativity. Become aware of whom you need to forgive and become willing to let it all go.

In addition Gabrielle can offer up powerful advice for transcending issues that come up around the holidays such as family discord, loneliness and addiction.

About Gabrielle

Featured in the New York Times Sunday Styles section as “a new role model”, motivational speaker, life coach and author Gabrielle Bernstein is making her mark. Expanding the lexicon for the next generation spiritual seekers, Gabrielle is a #1 bestselling author of the book Add More ~ing to Your Life – A hip guide to happiness. September 2011 Gabrielle launched her second book, Spirit Junkie, A Radical Road to Self-Love and Miracles. In 2008 she launched her social networking site for young women to find mentors. HerFuture’s growing community exceeds 13,000 members.

**Exclusive** Sherry Wolf Emerges after Death of Daughter to Relaunch Handbag Collection in Memory of Chelsea Rae

Hello Lovelies,

Media Maven here, and I have for you one of the most heart touching stories – of a mother’s plight to continue her talent & creativity in the aftermath of  loosing  a child. In fact, for most parents, the death of a child is an illusory nightmare, the agent of unimaginable agony they never have to endure. For handbag designer Sherry Wolf, that nightmare was — and still is — a real-life tragedy.

After graduating from the University of Michigan with high honors, Sherry’s daughter Chelsea Rae Propper moved to Manhattan to work for Fox Network. She was 22 years old, living her dream. Sherry Wolf was ever proud and eager to watch her daughter fashion a life as exciting and rewarding as Sherry’s had been as young artist in New York.

Then, on Christmas Eve 2009, someone spiked Chelsea’s drink while she was at a nightclub with several friends. Unaware of what happened and feeling ill, Chelsea returned to her apartment alone. She had a rare and ultimately fatal reaction to the sedative in her drink. Sherry and her husband found Chelsea two days later, dead.

Like her daughter, Sherry Wolf stopped living. From the shelves of Henri Bendel to the shoulders of Hollywood starlets, Wolf’s handbag collection was growing exponentially, but the designer was too heartbroken to sustain her business. The pain of loss consumed Sherry; the grief paralyzed her. After months on end of days spent in bed, Sherry finally found the strength and resilience to revive her handbag line.

“This is what Chelsea would want me to do, to keep pursuing this passion of mine,” Sherry says. And so, after withdrawing from the creative community for two years, Wolf relaunched her eponymous handbag collection with a new sense of purpose: to preserve the memory of Chelsea, once a rising star in her own right.

“Chelsea was gorgeous. She was beautiful yet humble and sweet; she had a smile for everyone, and she could brighten anyone’s day. She was a great friend, a great listener. No amount of money and no measure of success could ever replace Chelsea’s amazing presence. No amount of money or success can ease the pain.”

Sherry Wolf hopes the revival of her handbag line will, however, serve to raise awareness about date-rape drug atrocities and to keep her daughter’s spirit alive. In honor of Chelsea, Sherry dedicates one handbag from each collection to her late daughter and donates profits from sales of the bag to Bereaved Parents of the USA, an organization dedicated to helping parents and families living with the loss of a child. In due time, Sherry hopes to establish a foundation in Chelsea’s name.

“Chelsea’s good-hearted nature and generosity will not be forgotten.”

Tell Susan G. Komen for the Cure What You Would Have Missed!

Getting screened regularly helps save lives!

 Getting screened regularly helps save lives! Celebrate the power of this life-saving step by sharing a special moment—big or small—that you or a loved one would have missed without getting screened and treated. From magic moments with survivors, to touching stories of dear friends and family we miss, your moments count. It only takes a few minutes to create and upload your video, but your efforts could inspired others to get screened. Who knows…your story may be the one that motivates someone to make that appointment for their breast screening. It may just save their life! So, please, help us take action against breast cancer by telling us what you would have missed.

                                              Take a moment to share your story.

**Exclusive** Susan G. Komen for the Cure Shares the Spirit of Breast Cancer Awareness Month


Dear Media Maven Readers,

October has arrived and we will all be hearing a lot about breast cancer.  While I am excited about the increased visibility, as far as I’m concerned, every month should be Breast Cancer Awareness Month (BCAM) because this subject is important year-round.

October means many things to us here at Komen Greater NYC. We use it to remind everyone about the four steps to breast self awareness. We also urge you to use this month as a marker to make sure that by October of every year, you have either already had your annual clinical breast exam and annual mammogram or that it is scheduled before the end of the calendar year.

There is still time through the end of the month to fundraise for the Komen Greater NYC Race for the Cure and earn your choice of fantastic pledge prizes.  It’s also a good time to order your Race photos from – all you need is your bib number to locate photos of yourself at the Race.

We also look forward to three exciting Komen Greater NYC events: the Tickled Pink! Scavenger Hunt for teens aged 12 to 17 on October 23; Pink Soirée: A Masquerade honoring Theresa Lana and Cancer Treatment Centers of America with master of ceremonies Dr. Mehmet Oz at the Intrepid Sea, Air & Space Museum Complex on October 28; and Celebration of Women: A Luncheon and Fashion Show, our first event in Westchester, honoring Governor Andrew M. Cuomo, Today’s Hoda Kotb and PepsiCo on November 17.

BCAM also means that a lot of great people and companies do special things to promote breast cancer awareness and help us raise money so that we can continue making a difference in our communities.  Full details  are available on our website but below you will find some great and exciting offers from our friends to help you celebrate and support our efforts during the month of October:

  • Three local Lester’s clothing stores are hosting Tickled Pink! Mother/Daughter Shopping Events — October 6th in Huntington, October 13th in Manhattan and October 27th in Greenvale.  Activities include an in-store fashion show and raffles to win Lester’s gift cards.  Those in attendance can also take part in a model search for Lester’s spring catalog.
  • For three consecutive Saturdays, October 8th, 15th and 22nd at 382 Broadway in Manhattan, GE Healthcare and GE healthymagination present Design For Women, By Women, an interactive exhibit by internationally recognized female designers exploring new and inventive approaches to mammography, breast imaging, cancer treatment and women’s health.
  • World Yacht and Spa Week are hosting an afternoon brunch cruise on Sunday, October 16th on the Princess Yacht from noon to 2:00 pm. with six spa companies on hand offering services and giveaways.
  • Scrubz Body Scrubz’s annual October fundraiser, The Breast of Everything, will take place this year on Friday, October 28th from 6:00 to 11:00 p.m. at The Hamlet at Olde Oyster Bay Cove, 100 Hamlet Drive in Plainview, Long Island.   There will be music, comedy, shopping, raffles and more and 50 percent of all proceeds will benefit Komen Greater NYC!
  • The Kingdom Life Ministries is hosting a release party for “Perth Phillip Live in Brooklyn” on Friday, November 11th.  The event is being held at the Kingdom Life Ministries, located at 770 Park Place in Brooklyn.
  • Fifteen New York City designers are creating rooms and tabletop vignettes from November 15th to December 11th at the Fourth Annual Holiday House in a mansion at 2 East 63rd Street.  Holiday House will also host special events, lectures, an open house, and vendors including Sferra Linens, Potterton Books and MarieBelle Chocolate.
  • PowerwomenTV presents Dynamic Women in Business Luncheon, How Extraordinary Women Lead: A Breakthrough Model for Life and Work Success on November 16th during its Sixth Annual New York XPO for Business at the Javits Center, 655 West 34th Street.

In addition to these events, there are a number of partners supporting Komen Greater NYC throughout the year, such as William Greenberg Desserts with its Pink and White Cookie, Verizon and its Verizon Velocity program, Tossed® salad dressing, and Scrubz Body Scrubs.  For more information on these and other partners, click here.

Breast Cancer Awareness Month is also a wonderful time for me to thank all of you for everything you do to support our vision of a world without breast cancer.  With you on our side, I know that together we will eradicate breast cancer as a life-threatening disease.

With my warmest regards and appreciation,

Dara P. Richardson-Heron, MD
Chief Executive Officer




Cureology Battles Breast Cancer

Cureology & Favorite Brands Band Together to Battle Breast Cancer


In honor of National Breast Cancer Awareness Month, Cureology Beauty has a message for Media Maven readers:

Did you know that each year, close to 200,000 women will be diagnosed with breast cancer and more than 40,000 of that number will die? Breast cancer affects women of all ages, races and socio-economic backgrounds. It’s also the second leading cause of cancer deaths in women.

Early detection is a vital key to surviving this horrendous disease and many well-known corporations have developed initiatives to assist women with affordable mammograms – simply by purchasing products that they already love and use.

The current economic climate continues to affect the finances of everyone and charitable contributions are on the decline. It is very difficult for the average family to make monetary contributions. The good news is that many companies are making it easy to support breast cancer awareness. When consumers purchase specially marked products, a portion of the sale goes directly to the National Breast Cancer Foundation, allowing consumers to support breast cancer awareness while buying the products they use every day.

Ghirardelli Chocolate, Dannon, Welch’s, Reynolds, Yankee Candle, Scentsy and Cureology are utilizing specially branded products to support breast cancer research and provide mammograms to under-served women nationwide. Items bear recognizable pink colors and/or logos to alert shoppers to the benefit of purchasing specific brands and packages. Products run the gamut from candle warmers, chocolate and food wrap, to juice, air fresheners and even premium hair care products.

There are very few people whose lives haven’t been touched by breast cancer. It’s a disease that affects mothers, daughters, sisters and grandmothers. There are many types and they’re classified according to the location within the breast. To determine an appropriate treatment plan, tests are conducted to ascertain how far it has spread, known as staging, and there are six stages.

Breast cancer is no longer the death sentence it once was. Early detection through monthly self-exams and regular mammograms and alternatives through holistic health & wellness practices, with medical advances, has significantly increased survival rates and helped millions of women beat the disease and live long, fulfilling lives.

The National Breast Cancer Foundation was founded by breast cancer survivor, Janelle Hail. She underwent a mastectomy and realized her dream in 1991 of creating an organization dedicated to providing resources for women to help save lives. The foundation is leading the fight against breast cancer by providing a myriad of educational programs and free mammograms for women nationwide, offering “Help for Today…Hope for Tomorrow.”

Cureology is committed to social responsibility and is proud to be able to donate 20 percent of all distribution sales to the National Breast Cancer Foundation to provide funding for FREE mammograms, education and cancer research. Their full line of products adds volume, rejuvenate the scalp, preserve color-treated hair and moisturize for beautiful hair.

For more information please contact:

Cureology Research Institute


[email protected]

NBCF Mission Statement: The National Breast Cancer Foundation’s mission is to save lives through early detection and to provide mammograms for those in need. Our mission includes increasing awareness through education, providing diagnostic breast care services for those in need, and providing nurturing support services. For more information, please visit